High Performance Strategies

High Performance Strategist for Top Level Excellence  

I specialise in helping top executives tap into the mindset of winning athletes to achieve success in business. Using simple, practical techniques from sports psychology, I help leaders set clear goals, stay resilient, work well in teams, and adapt to challenges.  

With nearly 20 years experience, I've developed strategies that work for senior leaders. As a High Performance Strategist, I provide tailored solutions, focusing on removing mental barriers and getting tangible results with honesty.


The winning mindset cultivated in the world of sports is a powerful force that can be harnessed to achieve success in business. By embracing principles like goal setting, resilience, discipline, teamwork, and adaptability, you can propel your business to new heights. Just as athletes continuously strive for excellence, so too can you pursue excellence by integrating these principles into your strategies and company culture. In the end, it's not just about winning in sports or business; it's about the journey of continuous self improvement.

Having delivered strategies and training events in the the UK and Europe I bring all my skills and knowledge to offering established business owners all the support they need to develop and grow their business.  

I know from my own work that my Strategies to Thrive really works. I created my own models by studying and understanding really successful people who have got their act together. Rather than keep it a secret I want to share it with you!

I have worked with Annie for many years and her ability to see the whole picture and link together different aspects of my business to find how we can create the most effective and efficient way forward to help my business grow has been invaluable.  Her unique combination of process expertise and coaching skills have helped to get both the best out of me and my business and to ensure I can use my time to best effect.  Annie is an expert in her field and a joy to work with.

- Lucy Hampton

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